Your clip of a rat schlepping a quesadilla has the power to out-hype a summer blockbuster. Do it right. Go Horizontal: YouTube, Facebook,...

Your clip of a rat schlepping a quesadilla has the power to out-hype a summer blockbuster. Do it right. Go Horizontal: YouTube, Facebook,...

Your clip of a rat schlepping a quesadilla has the power to out-hype a summer blockbuster. Do it right. Go Horizontal: YouTube, Facebook,...

Your clip of a rat schlepping a quesadilla has the power to out-hype a summer blockbuster. Do it right. Go Horizontal: YouTube, Facebook,...

The iPhone 6S video camera is so good, it will make just about anything like a groundbreaking art film. So says a new ad about a tween...

The iPhone 6S video camera is so good, it will make just about anything like a groundbreaking art film. So says a new ad about a tween...

The iPhone 6S video camera is so good, it will make just about anything like a groundbreaking art film. So says a new ad about a tween...

The iPhone 6S video camera is so good, it will make just about anything like a groundbreaking art film. So says a new ad about a tween...

Everyone takes snapshots on their iPhone, but maybe they should aim a bit higher. Smartphones are becoming a powerful tool for filmmakers...

Everyone takes snapshots on their iPhone, but maybe they should aim a bit higher. Smartphones are becoming a powerful tool for filmmakers...

Everyone takes snapshots on their iPhone, but maybe they should aim a bit higher. Smartphones are becoming a powerful tool for filmmakers...

Everyone takes snapshots on their iPhone, but maybe they should aim a bit higher. Smartphones are becoming a powerful tool for filmmakers...

Critically acclaimed independent film director Sean Baker, of Tangerine fame, teamed up with Kenzo for an exciting new project, a short...

Critically acclaimed independent film director Sean Baker, of Tangerine fame, teamed up with Kenzo for an exciting new project, a short...

Critically acclaimed independent film director Sean Baker, of Tangerine fame, teamed up with Kenzo for an exciting new project, a short...

Critically acclaimed independent film director Sean Baker, of Tangerine fame, teamed up with Kenzo for an exciting new project, a short...

Smartphone technologies are increasingly playing a major part in film production, distribution and reception. This month sees the launch...

Smartphone technologies are increasingly playing a major part in film production, distribution and reception. This month sees the launch...

Smartphone technologies are increasingly playing a major part in film production, distribution and reception. This month sees the launch...

Smartphone technologies are increasingly playing a major part in film production, distribution and reception. This month sees the launch...